Social Media Guru
Social media management has fast become an essential part of every commercial online marketing campaign. Successfully directing accounts and profiles with Twitter, Facebook, LinkedIn and Foursquare (to name just a handful) has become a professional occupation as more and more businesses tune into the benefits of presenting their company to social networkers.
A social media guru is able to express a brand effectively via social platforms and directly engage with consumers to inspire confidence in the company’s products or services. Your role will be to ethically co-ordinate our client’s social accounts. You will be carrying out research into target audiences, scheduling posts and updating news feeds as appropriate, gauging feedback from consumers and compiling professional progress reports for clients.
Skills / Experience
We are looking for a social media marketer with extensive knowledge and experience of all social applications. The ideal candidate will demonstrate the ability to achieve tangible benefits for a variety of businesses by effectively tailoring a strategy to each customer’s needs.
Previous experience in social media management is preferable, along with an understanding of the difference between white-hat and black-hat SEO techniques and the ability to advise clients on best practice. You’ll also need to possess excellent writing and communicational skills and ideally have copywriting experience.
Software / Applications
- Good computer literacy, including knowledge of Microsoft Word, Excel and PowerPoint platforms
- Excellent knowledge of all social media platforms, including but not limited to Twitter, Facebook, LinkedIn, Foursquare and Ping