Posted by: Ben Austin
Posted on: June 6, 2012 3:44 pm
Many SEO companies and SEO consultants have been giving less important to link building. This assumption is made because of the fact that a lot have been resorting to different black hat techniques where link building is done in automated mode. Some SEO company and SEO consultants resorting to automated link building techniques recognises the fact that the process of link building is very difficult and time consuming. This is also the very reason why clients outsource or avail of the services of an SEO Company or SEO consultant since they have the resources and the knowledge on how to do link building.
The Right Link Building Service
The problem with hiring SEO companies and SEO Consultants who are using black hat technique is that the increase in ranking may be fast however there is a huge, actually a 100% probability that the targeted website will be de-ranked, de-indexed and might even be suspended by Google and other search engine. Especially now that Google has released the Google Penguin algorithm which tracks and penalises web spam especially those that utilises link spamming techniques. This is why for a client he or she must acquire the right link building service from a reputable SEO Company. Having the right link building service would mean that the method for which the links are built are through the manual method. Manual means that the links are built over time following specific processes and standards set by the website where you are getting your link from.
Link Building Services
There are a lot of different types of link building services to choose from. There are methods such as directory submissions, article submissions among others. There is not set formula though on what type of link building services will be used, it depends on what type of link building services will be effective and applicable to the target website.
Reliable link building Company
For potential clients who are looking for a long term effect and ranking in their website and not a temporary fix as delivered by automated link building strategies it is important to find a reliable link building company or an SEO Company that can provide such link building campaign. It is very important that one should find the best link building company in order not to compromise the digital marketing efforts or the SEO campaign of such website, especially if you have decided to incorporate a huge amount of money into that online marketing campaign.
Conclusion on Link Building
Automation is not the solution to any link building difficulties, in fact it even adds to the problem in search engine optimisation. If you really want to rank properly build your links over time, do not spam the target website with different spammy links, and instead build it properly and efficiently in order to make sure that your site will be algorithm update proof. If you can’t do it due to lack of time them find a reliable link building company that can offer the best link building service out there.