Google has just recently introduced a new way to manage all tags in one place named as “Google Tag Manager”. Google tag manager is a completely free tool which will save you a lot of time, because you won’t need to upload a lot of different tags such as Google Analytics tracking script, Google Adwords conversion tracking, Google remarketing script on your website pages, this software will allow to manage all of your tracking codes from a web interface. So it means that you’ll just need to insert one Google tag manager script to your website html code and then configure all of your tracking scripts in Google Tag Manager web interface.
Please see below a video introduction to Google Tag manager
To start using Google tag manager click here
In my next tutorial I’ll show you how to start using Google tag manager