Posted by: Evaldas Balcius

Posted on: January 5, 2011 9:47 pm


How to Create Google Adwords Product Extensions

There is very simple way how to show products from Google Shopping listings in Google Adwords Ads.

  • First of all you have to login to your existing Google Merchant Account, that you want to link with Google Adwords.

Under the “Settings” plus box there is a link to “Adwords“. And then simply add your Adwords Customer ID.

  • After everything is configured in Google Merchant Center you should configure your Google Adwords. Select the campaign you want to extend with Product Extensions. Select Ad Extensions and choose Product Extensions

From the drop down menu select your Google Merchant Account and Click Save.

Wait couple of hours and you will see product extensions on your Google Adwords Ads. There is an example below how the text ad with Product Extension will look like.

Evaldas Balcius

Evaldas Balcius

Evaldas is SEO Positive’s Head of Paid Search. When he’s not co-ordinating Pay Per Click campaigns for clients and assisting our web usability division, Evaldas spends a large amount of time researching current marketing trends and seeks to bring our readers timely information on this month’s hot topics.

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